Gaming

How Hybrid Monetization is Unlocking New Growth for Mobile Gaming

User acquisition in gaming and non-gaming: Key differences

New from AppLovin and Adjust: The 2024 gaming app insights report!

GDC 2024: Our Predictions for Mobile Developers

Sparking Joy: Creating Great Mobile Games

The Way to UA: Multi-Campaign Strategy for App Growth

Migrating From Unity to Other Game Engines

My Views on The Unity Price Change

Unlocking GDC 2023 with AppLovin

Reach Diverse, Engaged Audiences with In-Game Ads

6 Strategic Tips From Belka Games on User Engagement and Retention

National Video Games Day: Why Studios Choose Hyper Casual Games Development

Q&A: The Japanese Mobile Games Market…What’s Unique, and How to Approach Localizing

PeopleFun Announces Carol Miu as CEO

Mobile UX, Merge Games, and the Metaverse: AppLovin’s Top Takeaways from GDC 2022 

Dolly Parton Joins Belka Games On Board Solitaire Cruise

AppLovin’s David White Talks Game Marketing, Advertising, and Monetization at Hyper Games Conference #3

Is Your App Ready for the Metaverse? Here’s What You Need to Know Now

Belka Games Launches the Ultimate Island Getaway Adventure

PeopleFun Talks LiveOps Events at PGC Digital #8

Mobile Gaming Leads the Charge in Mobile App Usage 2019-2020

Video: AppHacks—What is LiveOps and Why is it Important?

Top App Developer Podcasts You Don’t Want to Miss

Wordscapes Search Turns 2, Hits Major Facebook and User Milestones

Pro Tips: Design, Development, and Distribution of Hyper-Casual Games

Best Practices for Merge Games and Owning the Genre

WildCard Games leverage AppLovin’s holistic solutions to accelerate growth

What are LiveOps and Why are They Important?

PeopleFun Celebrates 10 Years of Exceptional Growth, Plus Wordscapes Turns 4!

What is Merge Villa?

PeopleFun Employee Spotlight: ‘Everything We Do Is About Making Fun Experiences’

Mastering Steady Growth With Hamster Tycoon: How This Korean Indie Studio Did It

Breaking Down the Success of Wordscapes: How to Strengthen Longevity in Your Casual Game

Clipwire’s Partnership With The Price Is Right: What to Understand About Licensing an IP for Your Game

Tony Goodman, the CEO Behind Wordscapes and How They Make Successful Games Across Genres

What are Rewarded Video Ads?

What are Monthly Active Users or MAU?

Ready to Get Started Making Your First Game? Here’s What You Need to Know

AppLovin’s Global Awards Roundup 2020

SupertapX Shares Their Formula for Success in Hyper-Casual

Ask the Dev: The Secret Sauce for CookApps’ 800% Boost in Revenue Across Their Games

How to Better Communicate With Your Remote Game Development Team

CEO of Clipwire: ‘This is the One Thing You Need to Make a Massive Hit Game Like Bingo Story’

Machine Zone’s Player Appreciation was a Hit: We’ve Got Updates!

Ancient Battle: Lion Studios Launches New Game in the Hybrid-Casual Genre

Reaching No. 1 and Developing Unique Game Ideas: Insights from 3 Japan-Based Studios

Ask the Dev Recap: How to Master Marketability for Your Game’s Prototype

Machine Zone Launches Player Appreciation Week: Cool Gifts, Prizes, and Contests

What is Solitaire Cruise?

What are Match-Three Games?

What is Wordscapes?

Lion Studios Webinar Recap: 3 Key Takeaways From Our Epic Failures

Game Developers Conference 2020 Takeaways: The Pandemic’s Impact on Gaming, Plus Trends in Asian Markets

Gameheads CEO ‘Speechless’ After Receiving 100 Donated Laptops from AppLovin Cares

Studio Spotlight: Geewa’s Smashing Success, Over 10 Million Players, and Counting

Ask the Dev: 8 Key Takeaways That Helped Etermax Improve Testing and ROI

The Evolution of Hyper-Casual Games

Ask the Dev Live: Fanatee on the Move From Ad Waterfalls to In-App Bidding

Wordscapes: Secrets Behind the Most Popular Word Game in the World

Voodoo on How Hyper-casual Development Is Evolving

How Kayac Hit #1 with Hyper-Casual Game Park Master

PeopleFun’s Wordscapes Turns Three!

Clipwire Games: Leading the way for Canadian game developers

Ask The Developer Live: PeopleFun’s Journey with In-app Bidding

Key Takeaways from GamesBeat Summit 2020

AppLovin Welcomes Redemption Games!

Suji Games Self-Publishes Hypermarket 3D and Dominates the Charts

Ask the Developer: “Speed is the key to winning”– ITI

Ask the Developer: How a Chinese Florist Turned-Game Developer Made Top Three in an International Contest

Ask the Developer: Kayac on Reaching #1 With Park Master

The Art of Building A Mobile Game

Mobile Gaming Predictions: AppLovin’s 2020 Vision

AppLovin’s Top Blog Hits of 2019

The Ten Mobile Games that Defined the Decade

Ultimate Game Changers: Uncovering Hidden Talent Across the Globe

Where in the World has AppLovin Been This Month?

Amplify San Francisco: Level Up Your Games

Does Sound Matter in Mobile Games?qa

e-Marketer Report: In-App Advertising and Mobile Games

Amplify Berlin: Growing Mobile Apps in an Ever-Changing Industry

The winners of the 2019 Lion Studios Ultimate Game Changers Contest

Investing in the mobile gaming ecosystem

Ask the Developer: GSN Games on increasing revenue by offering ads and in-app purchases

Golf like you’ve never golfed before with Happy Shots Golf

The Ultimate Game Changers indie dev contest is back. Win up to $300,000 in prizes!

Future of Mobile Gaming: The future of mobile monetization (part 5)

Cowboy! tests your lasso skills with unique creatures and worlds

This is why collecting is a powerful mechanic for game developers

Ask the Developer: Hypr Games on the potential of hyper-casual games in India and abroad

What Apple Arcade means for mobile game developers

Future of Mobile Gaming: How AI is changing mobile games and their development (part 4)

What game streaming means for mobile gaming

Why house design games have taken mobile gaming by storm

Harry Potter vs Pokémon: The battle of Niantic’s location-based games

Lion Studios presents the winner of Global Game Jam 2019

Opinion: How Nintendo’s Games Can Find Success on Mobile

Ask the Developer: How TapBlaze found success with a quirky pizza simulation game

The Future of Mobile Gaming: The push for fully immersive gaming will be led by AR and VR (Part 3)

The 5 biggest mobile gaming trends from App Annie’s The State of Mobile 2019 report

Ask the Developer: How Japanese dev MagicAnt propelled 1LINE to number one in the US

Report: Chat Engagement Increases Lifetime Value of Players Twentyfold

Mobile Game Insiders Predict the Biggest Trends of 2019

The Future of Mobile Gaming: How 5G and changes in infrastructure will impact the industry (Part 2)

Ask the Developer: How PocApp Studios evolved from a university project to a viable business

Oliver Eriksson and His Game Flip Trickster are the Ultimate Game Changer

Future of Mobile Gaming: Where we started and where we’re going (Part 1)

Ask the Developer: How Dumpling Design embraced mobile AR games with Smash Tanks

Announcing the winners of the Lion Studios Ultimate Game Changers Contest

Amplify Berlin: Best practices for testing, UA, and making creatives (Part 2)

Ask the Developer: Lionbird Games on indie devs going global

Ask the Developer: How Chinese developer Zenjoy propelled Word Connect to the top 3 games in the US

The use of minimalism in hyper-casual game design

Hyper-Casual: Mobile Gaming’s Newest Genre

Amplify Seoul: Dominating the app charts with hyper-casual games

10 years of games in the App Store: From frustrated fowl to crumpled confections [Infographic]

Ask the Developer: East Side Games on making counterculture games and licensing an IP

Zynga’s acquisition of Gram Games proves hyper-casual gaming is a force to be reckoned with

Ask the Developer: How Tapps Games built its portfolio of over 250 games

Amplify Tokyo: Going global with hyper-casual games

AppLovin presents: Ask the Developer

Top 5 mobile gaming trends from GDC 2018

Dissecting the hype over hyper-casual games

Casual Connect USA 2018: The importance of failure in indie game development

Ask the Developer: Indie game developer SQ Inc on their secrets for monetization and user acquisition

India’s Booming Mobile Market Brings Unique Challenges for Marketers

Opinion: Super Mario Run’s Failure Proves Free-to-Play is Still King

Ask the Developer: Fluffy Fairy Games on the importance of community

Ask the Developer: How rewarded video helped Beeworks increase retention rates

Ask the Developer: How native ads helped GOODROID increase revenue

Korea Sees Significant Growth with Rewarded Video

Mobile Game Communities: A secret weapon for retention and engagement

eSports: A primer for monetizing (Part 1)

Building mobile games: Approaches to development

Game devs: What middle class growth and mobile adoption rates around the world mean for you

Taiwan and Hong Kong…what every dev looking to localize there should know

3 things to love about working in the mobile gaming industry

The SE Asian mobile games market…what every game dev looking to localize there should know (Part 2)

Playing Detective: 3 Strategies for Debugging Java When Logs Aren’t Enough

The SE Asian mobile games market…what every game dev looking to localize there should know (Part 1)

Game devs: 5 things to always remember about LTV

AppsFlyer’s Gaming Performance Index